{"id":4,"date":"2007-07-16T13:16:17","date_gmt":"2007-07-16T11:16:17","guid":{"rendered":"https:\/\/equip.com.es\/blogs\/top\/?page_id=4"},"modified":"2013-03-06T12:37:08","modified_gmt":"2013-03-06T12:37:08","slug":"who-2","status":"publish","type":"page","link":"https:\/\/equip.com.es\/blogs\/top\/?page_id=4","title":{"rendered":"Who"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong>WHO WE ARE<br \/>\n<\/strong><em>Multidisciplinary Architectural Practice<br \/>\nFounded in Barcelona in 1990<br \/>\nFundaci\u00f3 Palo Alto<br \/>\n<\/em><br \/>\nWe at EQUIP Xavier Claramunt are a <strong><span style=\"font-size: large;\">Multidisciplinary Architectural Practice<\/span><\/strong> which offers three main product lines: Architecture and Interior Design, Industrial Design and Jewellery. We have just recently added a new category to these areas: Responses.<br \/>\nThe practice was founded in Barcelona under the name of ADD+ in 1990. Since 2001 it has been based in Fundaci\u00f3 Palo Alto, the architecture, image and design company complex in Barcelona. Since 2006 we have operated under the name EQUIP.<\/p>\n<p style=\"text-align: justify;\"><strong>PHILOSOPHY<\/strong><br \/>\n<em>Permanent Reinvention<br \/>\nCloser to People<br \/>\nApproach of Proposal<br \/>\n<\/em><br \/>\nOur products are based on three fundamental premises:<br \/>\nThe first premise is <strong><span style=\"font-size: large;\">permanent reinvention in our approach to understanding<\/span><\/strong> concepts. We always make an unreserved re-evaluation of everything from the developed product through to our attitude towards work and process management.<br \/>\nThe second premise is our desire to <strong><span style=\"font-size: large;\">be closer to people<\/span><\/strong>. We propose products which will inspire cooperation between people and will be of use to them.<br \/>\nThe third premise is to always follow a <strong><span style=\"font-size: large;\">proposal approach<\/span><\/strong>. We redefine concepts using key words which explain new products to us. We redefine approaches to respond to situations as they arise.<\/p>\n<p style=\"text-align: justify;\"><strong>HOW WE WORK<br \/>\n<\/strong><em>Programme analysis<br \/>\nLocation, processes, materials<br \/>\nLAB: training<br \/>\n<\/em><br \/>\nWe work by <strong><span style=\"font-size: large;\">freeing ourselves of any pre-existing formal conventions<\/span><\/strong>, undertaking a constant re-evaluation of the way in which our teams and clients understand their surroundings. Each design proposal has its origins in an <strong><span style=\"font-size: large;\">idea arising from the program<\/span><\/strong>. It is never a preconception or a preformed notion. Establishing a work process defines the end identity.<br \/>\nAt EQUIP we work on three product lines concurrently. Creating Architecture and Interior Design provides an essential understanding of <strong><span style=\"font-size: large;\">space<\/span><\/strong> Industrial Design enables us to maintain constant contact with those working in <strong><span style=\"font-size: large;\">industry<\/span><\/strong> while checking project viability and developing innovative techniques at the same time. Jewellery gives a closer understanding of <strong><span style=\"font-size: large;\">materials<\/span><\/strong> so we are able to handle them correctly and use them in an appropriate way.<br \/>\nIn order to be prepared for any eventuality, we at EQUIP use <strong><span style=\"font-size: large;\">LAB<\/span><\/strong>. This is a system which consists in working on a specific approach before an actual client appears in order to enhance responses given to our clients\u2019 questions on previous occasions, or to prepare ourselves for future questions not yet formulated. LAB is a training session, a permanent pre-season warm-up which runs in parallel to everyday work.<\/p>\n<p style=\"text-align: justify;\"><strong>OUR RELATIONSHIP WITH THE CLIENT<br \/>\n<\/strong><em>Working without preconceptions<br \/>\nThe client\u2019s needs<br \/>\nThe future client<\/em><\/p>\n<p style=\"text-align: justify;\">The main characteristic which distinguishes us from other design groups is our working <strong><span style=\"font-size: large;\">without preconceptions<\/span><\/strong> or preformed notions and ideas. We embark on each process together with the client, analysing information provided so as to attain <strong><span style=\"font-size: large;\">competent understanding of needs<\/span><\/strong> and thus be able to generate proposals according to requirements.<br \/>\nThanks to such an approach to design we remain close to our client\u2019s main needs, thus avoiding external mismanagement of any kind.<br \/>\nProviding a response to questions formulated by the client and being prepared for those which will be formulated in the future: This activity takes place within the framework of LAB, where work is carried out on dealing with hypothetical future requests as well as establishing models for <strong><span style=\"font-size: large;\">clients we are yet to meet<\/span><\/strong>.<\/p>\n<p style=\"text-align: justify;\"><strong>WHAT WE DO<\/strong><br \/>\n<em>Intimacy<br \/>\nOptimum materials<br \/>\nSolutions<\/em><\/p>\n<p style=\"text-align: justify;\">At EQUIP we develop proposals which range from the intimacy and precious materials of <strong><span style=\"font-size: large;\">jewellery<\/span><\/strong> designs to the high degree of viability required by <strong><span style=\"font-size: large;\">industrial design<\/span><\/strong> from the complexity of management and design in <strong><span style=\"font-size: large;\">architecture<\/span><\/strong>, projects to what we call <strong><span style=\"font-size: large;\">projects without scale<\/span><\/strong>, namely giving our <strong><span style=\"font-size: large;\">responses<\/span><\/strong> to any question asked by our clients.<\/p>\n<p style=\"text-align: justify;\">ARCHITECTURE AND INTERIOR DESIGN<br \/>\nINDUSTRIAL DESIGN<br \/>\nJEWELLERY<br \/>\nRESPONSES<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WHO WE ARE Multidisciplinary Architectural Practice Founded in Barcelona in 1990 Fundaci\u00f3 Palo Alto We at EQUIP Xavier Claramunt are a Multidisciplinary Architectural Practice which offers three main product lines: Architecture and Interior Design, Industrial Design and Jewellery. We have &hellip; <a href=\"https:\/\/equip.com.es\/blogs\/top\/?page_id=4\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/pages\/4"}],"collection":[{"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4"}],"version-history":[{"count":1,"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/pages\/4\/revisions"}],"predecessor-version":[{"id":441,"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=\/wp\/v2\/pages\/4\/revisions\/441"}],"wp:attachment":[{"href":"https:\/\/equip.com.es\/blogs\/top\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}